AssociateTag is an alphanumeric token distributed by Amazon
that uniquely identifies an Associate. Amazon uses this ID to credit an Associate for a
AssociateTag parameter becomes part of the
PurchaseURL, which is the URL used to purchase the items in a remote shopping
You must include an
AssociateTag value in all requests to the
Product Advertising API. If a request does not have an
AssociateTag value, Product Advertising API
returns an error.
For information about how to get an
AssociateTag, see Becoming an Associate.