# Create an outbound campaign using the admin website
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The Connect Customer admin website provides two builders for creating outbound campaigns:
+ [Guided Campaign Builder](guided-campaign-builder.md)—Create single-channel campaigns with step-by-step guidance. Best for straightforward outreach on a single channel.
+ [Visual Journey Builder](create-a-multi-step-and-multi-channel-journey.md)—Design multi-channel, multi-step campaigns using an intuitive drag-and-drop canvas. Ideal for complex journeys that span multiple channels and include branching logic.