Requesting and relinquishing dedicated IP addresses

This section describes how to request and relinquish dedicated IP addresses by submitting a request in the AWS Support Center. We charge your account an additional monthly fee for each dedicated IP address that you lease for use with Amazon Pinpoint. For more information about the costs associated with dedicated IP addresses, see Amazon Pinpoint pricing.

Best practices for working with dedicated IP addresses

Although there's no minimum commitment, we recommend that you lease more than one dedicated IP address in each AWS Region where you use Amazon Pinpoint. Each AWS Region consists of multiple physical locations, called Availability Zones. When you lease more than one dedicated IP address, we distribute those addresses as evenly as possible across the Availability Zones in the AWS Region that you specified in your request. Distributing your dedicated IP addresses across Availability Zones in this way increases the availability and redundancy of your dedicated IP addresses.

For a list of all the Regions where Amazon Pinpoint is currently available, see Amazon Pinpoint endpoints and quotas in the Amazon Web Services General Reference. To learn more about the number of Availability Zones that are available in each Region, see AWS global infrastructure.

Requesting dedicated IP addresses

The following steps show how to request dedicated IP addresses by creating a case in the AWS Support Center. You can use this process to request as many dedicated IP addresses as you need.

To request dedicated IP addresses

1. Sign in to the AWS Management Console at https://console.aws.amazon.com/.

2. On the Support menu, choose Support Center.

3. On the My support cases tab, choose Create case.

4. Under Create case, choose Service quota increase.

5. Under Case classification, complete the following sections:

   • For Quota type, choose Pinpoint Email.

   • For Mail Type, choose the type of email that you plan to send using your dedicated IP addresses. If multiple values apply, choose the option that applies to the majority of the email that you plan to send.

   • For Website URL, enter the URL of your website. Providing this information helps us better understand the type of content that you plan to send.

   • For Describe in detail how you will only send to recipients who have specifically requested your mail, explain how you will ensure that you use your dedicated IP addresses to send email only to recipients who want to receive email from you.

   • For Describe in detail the process that you will follow when you receive bounce and complaint notifications, explain how you will process bounces and complaints about the email that you plan to send using your dedicated IP addresses.

   • For Will you comply with AWS Service Terms and AUP, choose the option that applies to your use case.

6. Under Requests, complete the following sections:

   • For Region, choose the AWS Region that your request applies to.

   • For Quota, choose Desired Maximum Email Send Rate.

   • For New quota value, enter the maximum number of messages that you need to be able to send per second. We use this value to calculate the number of dedicated IP addresses that you need to implement for your use case. For this reason, the estimate that you provide should be as accurate as possible.

   Note

   A single dedicated IP address can be used only in the AWS Region that you choose in this step. If you want to request dedicated IP addresses for use in another AWS Region, choose Add another request. Then complete the Region, Quota, and New quota value fields for the additional Region. Repeat this process for each Region that you want to use dedicated IP addresses in.

7. Under Case description, for Use case description, state that you want to request dedicated IP addresses. If you want to request a specific number of dedicated IP addresses, mention that as well. If you don't specify a number of dedicated IP addresses, we provide the number of dedicated IP addresses that are necessary to meet the sending rate requirement that you specified in the previous step.

   Next, describe how you plan to use dedicated IP addresses to send email using Amazon Pinpoint. Include information about why you want to use dedicated IP addresses instead of shared IP addresses. This information helps us better understand your use case.

8. Under Contact options, for Preferred contact language, choose whether you want to receive communications for this case in English or Japanese.

9. When you finish, choose Submit.

After you submit the form, we evaluate your request. If we grant your request, we reply to your case in Support Center to confirm that your new dedicated IP addresses are associated with your account.

Relinquishing dedicated IP addresses

If you no longer need dedicated IP addresses that are associated with your account, you can relinquish them by completing the following steps.

Important

The process of relinquishing a dedicated IP address can't be reversed. If you relinquish a dedicated IP address in the middle of a month, we prorate the monthly dedicated IP usage fee, based on the number of days that have elapsed in the current month.

To relinquish dedicated IP addresses

1. Sign in to the AWS Management Console at https://console.aws.amazon.com/.

2. On the Support menu, choose Support Center.

3. On the My support cases tab, choose Create case.

4. Under Create case, choose Service quota increase.

5. Under Case classification, complete the following sections:

   • For Quota type, choose Pinpoint Email.

   • For Mail Type, choose any value.

   • For Will you comply with the AWS Service Terms and AUP, choose the option that applies to your use case.

6. Under Requests, complete the following sections:

   • For Region, choose the AWS Region that your request applies to.

     Note

     Dedicated IP addresses are unique to each AWS Region, so it's important to select the Region that the dedicated IP address is associated with.

   • For Quota, choose Desired Maximum Email Send Rate.

   • For New quota value, enter any number. The number that you enter here isn't important—you specify the number of dedicated IP addresses that you want to relinquish in the next step.

   Note

   A single dedicated IP address can be used in only a single AWS Region. If you want to relinquish dedicated IP addresses that you used in other AWS Regions, choose Add another request. Then complete the Region, Quota, and New quota value fields for the additional Region. Repeat this process for each dedicated IP address that you want to relinquish.

7. Under Case Description, for Use case description, indicate that you want to relinquish existing dedicated IP addresses. If you currently lease more than one dedicated IP address, include the number of dedicated IP addresses that you want to relinquish.

8. Under Contact options, for Preferred contact language, choose whether you want to receive communications for this case in English or Japanese.

9. When you finish, choose Submit.

After we receive your request, we send you a message that asks you to confirm that you want to relinquish your dedicated IP addresses. After you confirm that you want to relinquish the IP addresses, we remove them from your account.