Gaming Analytics Pipeline
Gaming Analytics Pipeline

Overview

Given the dominance of the free to play model and in-app purchases offered in the gaming industry, games have become more of a service than a product. With this change, in-game analytics is critical to constantly engage and monetize users to stay competitive.

Amazon Web Services (AWS) offers a comprehensive suite of analytics solutions to help you keep your players engaged and optimize your game to increase revenue. Amazon Kinesis, a platform for streaming data on AWS, offers powerful services that make it easier to build data processing applications, load massive volumes of data from hundreds of thousands of sources, and analyze streaming data in real time. With Amazon Kinesis, you can analyze player experiences, advertising effectiveness, and game usage statistics in real-time to improve your user’s experience.

To help customers more easily ingest, store, and analyze gameplay telemetry, AWS offers the Gaming Analytics Pipeline. This solution automatically provisions and configures the AWS services necessary to start consuming and analyzing gameplay telemetry in minutes. The solution uses Amazon Kinesis Data Streams to ingest the data, Amazon Kinesis Client Library (KCL) consumer applications running on AWS Elastic Beanstalk to process and filter that data, Amazon Simple Storage Service (Amazon S3) to store the data and act as a gateway to other AWS services, and Amazon Redshift to act as a queryable backend data store.

Cost

You are responsible for the cost of the AWS services used while running this solution. The total cost of running this solution depends on the number of events you stream through the Gaming Analytics Pipeline. As of the date of publication, the total cost for running this solution with the default settings in the US East (N. Virginia) Region is approximately $550 per month. The cost estimate assumes the solution will stream 60 million events per day with an average size of 325 bytes per event. Prices are subject to change. For full details, see the pricing webpage for each AWS service you will use in this solution.

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