Singapore registration form

Note

With our updated console experience you are now seeing a registration Name field for your registration. This field is set to "–" as we do not manually backfill any of your service values to prevent interruption to your service and let you maintain your security posture. A registration Name is an optional friendly name field that can be updated using the tags on the registration details page. For more information on how to add a Name tag, see Change your registration's name.

Amazon Pinpoint SMS customers are able to send SMS traffic in Singapore using a Sender ID that has been registered through the Singapore SMS Sender ID Registry (SSIR). SSIR was launched in March of 2022 through the Singapore Network Information Centre (SGNIC) which is owned by Info-communications Media Development Authority (IMDA) of Singapore, and enables organizations to register their Sender ID when sending SMS to mobile phones in Singapore. In order to use a registered Singapore Sender ID you must obtain a Unique Entity Number (UEN), then submit a request to Amazon Pinpoint SMS to allow-list your account for usage of your Sender ID and finally complete the registration process through SSIR.

Note

Before you request and register your sender ID you must obtain a Singapore Unique Entity Number (UEN). For more information, see Registering for a Singapore Unique Entity Number (UEN).

Complete a Singapore sender ID registration

1. Open the Amazon Pinpoint SMS console at https://console.aws.amazon.com/sms-voice/.

2. In the navigation pane, under Registrations, choose the Singapore sender ID registration to complete.

3. In the Company info section, enter the following:

   • For Company Name, enter the name of your company.

   • For Tax ID, enter you Singapore Unique Entity Number.

   • For Company website, enter the URL for your company's website.

   • For Address 1, enter the street address of your corporate headquarters.

   • For Address 2 - optional, if needed enter suite number of your corporate headquarters.

   • For City, enter the city of your corporate headquarters.

   • For State/Province, enter the state of your corporate headquarters.

   • For Zip Code/Postal code, enter the zip code of your corporate headquarters.

   • For Country, enter the two digit ISO country code.

   • Choose Next.

4. In the Contact info section, enter the following:

   • For First Name, enter the first name of the person who will be your business's point of contact.

   • For Last Name, enter the last name of the person who will be your business's point of contact.

   • For Support Email, enter the email address of the person who will be your business's point of contact.

   • For Support Phone Number, enter the phone number of the person who will be your business's point of contact.

   Choose Next.

5. In the Sender ID info section, enter the following:

   • For Sender ID, enter the sender ID to request. For more information on sender ID formatting rules, see Considerations for a Sender ID

   • For Are you registering on behalf of another brand/entity? if yes then choose True. If you are not the end user sending the messages you are considered a "Representative" of the other brand/entity.

   • For Letter of authorization image – optional, if you checked the box as Registering on behalf of another brand/entity? , upload an image of the complete Letter of Authorization (LOA). The supported file type is PNG and the maximum file size is 400KB. A template for the LOA can be downloaded for your convenience.

   • For Sender ID connection – optional you can add more details about the connection between the requested sender ID and company name.

   Choose Next.

6. In Messaging Use Case, do the following:

   • For Monthly SMS Volume, choose the number of SMS messages that will be each month.

   • For Use case category, choose one of the following use case types:

     • Two-factor authentication – Use this for sending two factor authentication codes.

     • One-time passwords – Use this for sending a user a one time password.

     • Notifications – Use this if you only intend to send your users important notifications.

     • Polling and surveys – Use this to poll users on their preferences.

     • Info on demand – This is for sending users messages after they have sent a request.

     • Promotions and Marketing – Use this if you only intend to send marketing messages to your users.

     • Other – Use this if your use case doesn't fall into any other category. Be sure that you fill out the Use case details for this option.

   • Complete Use case details to provide additional context to the selected Use case category.

7. Choose Next.

8. In Message samples, do the following:

   • For Message Sample 1, enter an example message of an SMS message body that will be sent to your end users.

   • For Message Sample 2 – optional and Message Sample 3 – optional, enter additional example messages, if needed, of the SMS message body that will be sent.

9. Choose Next.

10. On the Review and submit page verify the information you are about to submit is correct. To make updates choose Edit next to the section.

11. Choose Submit registration.

    Note

    After your registration has been approved you need to register the send ID with Singapore Network Information Centre (SGNIC). For more information on how to register, see Registering a Sender ID with Singapore Network Information Centre (SGNIC).