Amazon Simple Email Service
Developer Guide

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Creating Dedicated IP Pools

If you purchased several dedicated IP addresses to use with Amazon SES, you can create groups of those addresses. These groups are called dedicated IP pools. A common scenario is to create one pool of dedicated IP addresses for sending marketing communications, and another for sending transactional emails. Your sender reputation for transactional emails is then isolated from that of your marketing emails. In this scenario, if a marketing campaign generates a large number of complaints, the delivery of your transactional emails is not impacted.

This section contains procedures for creating dedicated IP pools.

Note

You can also create configuration sets that use a pool of IP addresses that are shared by all Amazon SES customers. The shared IP pool is useful in situations where you need to send email that doesn't align with your usual sending behaviors. For information about using the shared IP pool with a configuration set, see Managing IP Pools.

To create a dedicated IP pool using the Amazon SES console

  1. Sign in to the AWS Management Console and open the Amazon SES console at https://console.aws.amazon.com/ses/.

  2. In the navigation pane on the left side of the screen, under Email Sending, choose Dedicated IPs.

  3. Choose Create a New IP Pool.

  4. On the IP Pool Name page, for Pool name, type a descriptive name for the dedicated IP pool, and then choose Next.

  5. On the Add Dedicated IPs page, check the box next to each IP address you want to add to the pool, and then choose Next.

    Note

    Dedicated IP addresses that you haven't yet assigned to a pool are included in the ses-default-dedicated-pool. If you send an email using a configuration set that doesn't specify a sending pool, or if you send an email without specifying a configuration set at all, Amazon SES sends the email from one of the addresses in the ses-default-dedicated-pool.

    A dedicated IP address can only belong to one pool. If you select a dedicated IP address that's associated with a different pool, Amazon SES overwrites that setting, and associates the address with the pool that you're creating.

  6. On the Assign to a configuration set page, do one of the following:

    • Select Add this pool to an existing configuration set to associate the dedicated IP pool with an existing configuration set. Then, under Existing configuration sets, choose the configuration set that you want to associate the IP pool with.

    • Select Create a new configuration set to create a configuration set and associate the dedicated IP pool with it. For Configuration set name, type a descriptive name for the configuration set.

    When you finish, choose Next.

  7. On the Review page, verify the settings of the dedicated IP pool. When you are ready to create the IP pool, choose Create.