The first step in setting up a campaign is to create a new campaign. When you create a new campaign, you give the campaign a name, specify whether the campaign should be a standard campaign or an A/B test campaign, and choose the channel that you want to use to send the campaign.
To begin creating a campaign
Open the Amazon Pinpoint console at https://console.aws.amazon.com/pinpoint/
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On the All projects page, choose the project that you want to create the campaign in.
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In the navigation pane, choose Campaigns.
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Choose Create a campaign.
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For Campaign name, enter a descriptive name for the campaign. Using a descriptive name makes it faster to find or search for the campaign later.
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For Campaign type, choose one of the following options:
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Standard campaign – Sends a message to a segment on a schedule that you define.
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A/B test campaign – Behaves like a standard campaign, but enables you to define different treatments for the campaign's message or schedule. In an A/B test campaign, you create several versions of a message or schedule to compare their performance.
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Under Choose a channel for this campaign, choose the channel that you want to use to send the campaign.
Note
You can only choose a single channel. You can only choose the channels that are enabled for the current project. The Custom channel is enabled for all projects by default.
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If you chose In-app messaging in the preceding step, choose a Prioritization for the in-app message. The value that you choose determines which message is shown in response to a trigger event.
If you chose a different message type, proceed to the next step.
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Choose Next.
Next
Specify the audience for the campaign
